Research has multiple Touch Points

• 90% of Toronto Homes searched online 
• Google.ca searches have grown 253% in last 4 years
• Buyers are using LOCAL search terms
• Mobile Technology connects online to offline
• Youtube Satisfies Buyer Needs for Community and House info

Digital House Hunting is not a coming Phenom  Its already here!

Study Digital House Hunt 2013 01


Senior Housing Shoppers Turn to the Internet to Aid Their Research

• 75% of senior home buyers go online to search for a home.
• 39% of senior home buyers began their research online.
• 30% of senior home buyers first learned about the home they eventually purchase online.
• Senior home shoppers place high value on neighbourhood information & interactive maps.
• Senior home shoppers also partake in these actions as part of their research after looking online.

Neighbourhood amenities are now measured with Walk Scores. The content you need is the  Hood Reports that provide neighbourhood details, GeoWarehouse Reports that show neighbourhood sales of similar homes, MPAC for Tax appeals and Assessments.  

Do you have a few questions?   Call me on 416 233 9000