Showing posts with label Lead Gen. Show all posts
Showing posts with label Lead Gen. Show all posts

Friday, October 24, 2014

Many Mortgage Brokers are overlooking a lead generation gold mine!

If you’re not a professional online marketer, Web programmer or active blogger — and most mortgage agents are not — the term search engine optimization (SEO) is intimidating. You know it is really important to how your website attracts potential clients, but you may not know how to make that happen.

One foundation is links.  Quality links that take people back to your online presence.

http://www.renewyourmortgage.ca/affiliates.html

You need to provide Content on your site and blogs with explanations and details about the services you provide.  Best Delivery?   Video.

Mortgage Brokers need to learn SEO skills or pay someone to do this for them. Investments of $800 to $1,000 per month for SEO is not uncommon.   A turn Key website could be acquired for $1,500 - $2,500 depending on the complexity of design.

Get started!   Others are already running!

Check our affiliate marketing page.

#Toronto #Ontario

Sunday, November 24, 2013

Lead Gen will Get you page One Google Results

We are inundated with sales calls PUSHING the benefits of Lead Generation Sites. Guarantees of thousands of leads. Come hither! Some agents have abandoned their entire CONTENT MARKETING [you are the local expert] websites, blogging and videos for the promise of Leads. Yes, we all want leads.

Customers will look at your site if you have content. Google will find your site for your content. You will appear in the SERPs because of your content.

Web 1.0 was a business card online. Now it is interactive; Video embedded into a blog => directed to a landing page for your prospects to sign up or contact you. You promote your content on Social Media networks like Pinterest, Linked In, Twitter, Facebook and Google+.  A LOUD AND EFFECTIVE CALL TO ACTION

Without content; you will not be seen or found. 

A lead gen page does not rank for any real estate terms; It is merely a landing pages. Do not substitute all the great things about you and your unique selling proposition and special local flare, with a landing page that describes very little and offers a sign in.

SIGN IN FOR WHAT?

When you search yourself online (and prospects do) demonstrates your ability to market, be found and promote.  Use Google Alerts.

[yourname DOT com] needs to be fed and cultivated to bear fruit.  BLOG!  Create Video!  Post content about your community and then post links to that information on social media sites.  You will be rewarded.

Don't know how?    Find someone to TEACH you how to do it!   Then you will understand what you are hiring people to do for you.